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Posted 18 June, 2026

Digital Activation Manager

Publicis Groupe Holdings B.V
Adelaide,SA,AU Full Time
Reference: 97_634958_2026-153160_817273585

Company Description

We're looking for a Digital Activation Manager who thrives on using data, technology and programmatic media to deliver measurable business outcomes.

At Spark Foundry our vision is to Fuel Famously Effective Ideas. Famous and Effective. Not one or the other, both. That sounds nice, but to get to famously effective ideas you need some key ingredients.

You need diverse thinkers and diverse thinking. We call this Allsorts. This helps us tackle obstacles through different disciplines and perspectives. You need to thrive on the belief that great ideas are only great if they work. It's not enough to be new, or cool, or interesting. Our solutions need to drive a business result. Everything else is vanity. You need to embrace both the art and the evidence. Right and left. Imagination and activation. Insight and technology. Big ideas, forensically measured.

All that while being a good human? Sound like you? Sound like where you'd like to be? We'd love to meet you.

The purpose of this role

As a Digital Activation Manager, you'll be the programmatic lead across a portfolio of high-profile clients, owning the delivery of effective digital campaigns while acting as a trusted advisor to both clients and internal teams.

This is a hands-on role for someone who enjoys being close to the work. You'll lead campaign recommendations, oversee execution and optimisation, manage client relationships, and mentor junior team members, all while partnering with some of Australia's most recognised brands.

You'll have the autonomy to own your client patch, the support of experienced digital leaders around you, and the opportunity to continue growing your expertise in a collaborative and high-performing team.

What key accountabilities does this role have?

  • Lead the end-to-end delivery and optimisation of programmatic campaigns across a portfolio of clients.
  • Build trusted client relationships, providing recommendations, reporting and performance insights.
  • Oversee campaign implementation, trafficking, QA and budget management to ensure best-in-class delivery.
  • Mentor junior team members and contribute to a collaborative, high-performing team culture.
  • Partner with internal teams and media vendors to drive effective client outcomes.

What key skills and experience are we looking for?

  • 3+ years' experience in programmatic trading, ad operations or digital activation, ideally within a media agency environment.
  • Strong hands-on experience with DV360 (essential) and CM360.
  • Experience managing digital campaign implementation, optimisation and reporting.
  • Confidence building client relationships and presenting recommendations.
  • Previous experience mentoring or supporting junior team members.
  • Strong communication, organisation and analytical skills.
  • A proactive mindset and passion for digital media.
  • Experience across paid social platforms would be advantageous.

What does life at Spark look like?

Be a part of the Publicis Groupe family, recent winner of the Employer of Choice Awards and one of the world's most progressive and dynamic modern communications businesses. You can learn more about us at www.publicisgroupeanz.com

Enjoy all the perks that come with our network offering:

  • A comprehensive Wholeself program supporting Physical, Mindful and Financial wellbeing.
  • A creative, lively and rewarding office environment where people love working with each other, supported by our Publicis Liberte flexibility approach "working your way, with us!"
  • Access to our Global AI Platform, Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network.
  • Extensive Learning & Development opportunities, including more than 15,000 learning programs via our online learning platform Marcel Classes.
  • A culture of open feedback and support to reach your goals through our Career Conversations program.
  • A committed Diversity, Equality and Inclusion strategy driven through our Viva! Women, Egalite, enABLE, EmbRACE, and Ecologique committees.
  • Leave benefits including Birthday Leave, Flexible Public Holidays, and an additional 5 days of leave (after 2 years of service).
  • Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year.
  • Parental leave policy with up to 18 weeks (based on tenure) paid primary carer leave, secondary carer swap and Cub Care leave.
  • Access to counsellors, psychologists and professionals through Sonder - an all-in-on digital wellbeing technology platform designed to support psychological, medical & safety needs.
  • Proud partners of Diversity Council Australia, Pride in Diversity, Family Friendly Workplaces, Supply Nation and the Australian Disability Network.

If you don't tick every box in this ad, please don't rule yourself out. Research suggests that women and other people in underrepresented groups tend to only apply if they meet every requirement. We focus on hiring people who share our values of inclusion, collaboration, adaptability, fearlessness, and integrity, rather than ticking boxes - so if this role resonates with you, please apply.

Diversity. Inclusion. Equity. More than just words, these are part of our DNA. At Publicis Groupe we are committed to the inclusion and recognition of all people, regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status, and religious affiliation. We believe that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate in. We value diversity and the skills, knowledge and experience that difference brings to our culture and solutions.

Uniqueness is powerful; without it we wouldn't be where we are today. So be you - we like it that way.

We are committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process. If you need any assistance or adjustments, please contact us via [email protected] - your personal information will be kept confidential.

Employment Type: FULL_TIME

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