Regional Sales Manager
Who We Are
At AGCO, we don't just build machines - we help feed the world. Through our Farmer-First approach, we deliver intelligent, sustainable farming solutions that empower farmers to maximize productivity and profitability.
Fendt is AGCO's premium global brand - recognized for innovation, precision engineering, and industry-leading technology. As we continue to grow across Australia, we are investing in our people, our dealers, and our customers to deliver world-class performance.
Why This Role Matters
This is a career-defining opportunity to lead and grow the Fendt brand across New South Wales.
As Regional Sales Manager, you will drive market expansion, strengthen dealer capability, and deliver commercial results, while shaping how Fendt connects with Australian farmers in one of our most important regions.
You'll work at the intersection of strategy and execution, leading from the front and influencing outcomes that directly impact business performance.
What You'll Do
Drive Sales Growth & Market Expansion
Lead Fendt sales performance across NSW, delivering against unit and market share targets
Identify growth opportunities and execute regional sales strategies
Monitor market trends and customer needs
Lead & Enable Dealer Network Performance
Build strong, high-performing dealer partnerships across the region
Coach, support, and assist dealers to achieve sales targets and operational excellence
Guide dealer development plans and capability uplift initiatives
Engage Customers & Build the Brand
Strengthen relationships with key customers and industry stakeholders
Represent Fendt at field days, events, and customer demonstrations
Champion the Fendt brand through consistent, high-quality market engagement
Collaborate Across AGCO
Partner with Marketing, Product, Aftersales, and Finance teams
Support product launches and go-to-market strategies
Provide market insights to influence business decisions
What You Bring
Proven experience in sales, account management, or regional sales roles
Strong commercial acumen with a track record of delivering results
Experience working with dealer or distribution networks
Ability to build trusted relationships and influence stakeholders
A proactive, driven mindset with a passion for customer success
Highly regarded:
Experience in agriculture, machinery, or related industries
Knowledge of the Australian farming landscape
Strong negotiation and strategic planning capability
Why You'll Love Working at AGCO
Premium brand leadership - Be part of Fendt's growth in Australia
Purpose-driven work - Contribute to the future of farming
Career growth - Opportunities within a global organisation
Collaborative culture - Work with passionate, high-performing teams
Flexible working - Hybrid and adaptable ways of working
Your Opportunity to Lead
This is more than a sales role-it's a chance to shape the success of a leading global brand in the Australian market.
If you're driven, commercially savvy, and passionate about delivering results through people and partnerships-this is your opportunity to make a real impact.
Apply now and help us deliver Farmer-First solutions with Fendt.
